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In the highly perishable potato supply chain, delays, manual errors, and poor traceability can result in quality loss, rejection, and financial setbacks for both farmers and agribusiness companies. Cold chain logistics is crucial to preserve produce quality from farm to market, yet many procurement operations still rely on paper-based processes and fragmented data systems.
The Company is a food manufacturer based out of Ahmedabad. They are into Potato Value Chain from last 1 year which includes 70% of Export Market (Gulf and West side) i.e. French fries and 30% Domestic Market. They procure potato only of the finest seed variety, raw materials sourced from reputable suppliers, and our production processes are rigorously controlled and monitored to ensure consistency and purity. They pride on commitment to customer satisfaction.
Food Manufacturer
India
End to end Potato Supply Chain Traceability
An agribusiness company sourcing potatoes from multiple growers faced:
These bottlenecks caused procurement delays, loss of quality during storage, and disputes over accepted vs. rejected quantities.
The company implemented a mobile-based cold chain inventory management system that digitized the entire potato procurement process:
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