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How Telangana State Agricultural University leveraged TraceX Seed Traceability to Improve the Authenticity of Seeds

Digitizing the Seed Value chain for transparency and authenticity 

Free 30-Min Consultation
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About the Company

PJTSAU, along with agricultural scientists, collaborates closely with startups to develop a pilot program focused on digital technology applications in agriculture. Under the aegis of ‘Prof. Jaishankar Telangana State Agricultural university’ (PJTSAU) SRTC undertakes seed research from ‘Foundation Seeds’ to ‘Breeder Seeds’ for various crops like paddy, red gram and green gram. 

Industry

Government

Region

Telangana, India 

Use Case

Digitization of Seed Value Chain

Features Used

  • Farmer profiling 
  • Farm Mapping 
  • Crop Master 
  • Processing 
  • QR Code Traceability 

Director SRTC, PJTSAU says, “Thanks to TraceX platform, farmers are empowered with the best practices to assure quality seed production with seed traceability embedded on batch lots that assures farmers and dealers of a transparent seed journey.” 

Challenges

  1. Lack of traceability and proof of seed origin, leading to counterfeit products and reduced trust among farmers.
  2. Hoarding of quality seeds by companies, resulting in low market supply and inflated prices.
  3. Adulteration and tampering of tagged seed bags, causing heavy losses to farmers when seeds fail to germinate.
  4. Absence of digitization in the seed industry, making farmers susceptible to buying genetically modified or low-quality non-certified seeds.
  5. Difficulty in keeping records of seed production, hindering accountability and quality control.
  6. Authenticity and quality issues faced by traders due to surplus seed production and exports.
  7. Recalls of spurious or poor-quality seeds, impacting even reputed brands and manufacturers.
  8. Time-consuming certification process, delaying the multiplication and commercialization of developed seed varieties.

Solutions

  1. Distribution & Traceability of Foundation Seeds: Ensuring transparency and accountability in the distribution process.
  2. Track and Trace the production of certified seeds: Providing end-to-end visibility into the seed production journey.
  3. Post-harvest buy-back from SSC for Quality testing: Facilitating quality testing after harvest to maintain seed quality standards.
  4. Packing and Labeling with QR code: Implementing QR code labeling for easy identification and traceability.
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Farmer Registration and Identification: Digitally registering farmers and identifying them for specific seed cultivation. 

Geo-mapping of farmlands: Mapping farmlands to monitor field conditions and locations. 

Package of Practice with farmers: Providing guidelines for seed cultivation accessible through the TraceX application. 

Crop-Mapping and Data Capture: Capturing crop data to analyze farmer progress and seed batch performance. 

Seed processing and quality assurance: Treating, cleaning, and grading seeds to ensure high-quality standards. 

Certification by external accreditation agencies: Partnering with accreditation agencies to certify seed quality based on set parameters. 

QR code labeling and traceability: Assigning unique QR codes to each seed bag for accessing detailed information about the seed source and quality. 

Ensuring traceability and authenticity: Providing complete traceability and authenticity of seeds to farmers, universities, and private players through QR code scanning.

Key Takeaways

  1. Improved export compliance: Blockchain-based traceability simplifies meeting international seed export requirements by providing verified details about genetic makeup, purity, and other essential parameters.
  2. Empowerment of farmers: Decentralized information storage enables farmers to digitally trace seed origins, ensuring fair pricing for their produce and access to credit facilities.
  3. Enhanced crop quality: Access to high-quality, disease-resistant seeds improves crop health and value, driving demand from distributors, retailers, and consumers.
  4. Transparency and trust: Traceability empowers both consumers and agricultural companies to track seed journeys, fostering trust and transparency in the supply chain.
  5. Tamper-proof certification: Blockchain technology ensures tamper-proof certificates, storing detailed production parameters for reference and accountability.
  6. Consumer awareness: Certified products gain momentum as consumers increasingly seek information about the products they consume, driving demand for transparent and traceable supply chains.

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