Transforming Basmati Rice Production with Traceability Solutions

A major agribusiness exporter leveraged TraceX’s sustainability platform to revolutionize their basmati rice production and reduced the environmental impacts and set new standards for responsible practices.

About the Company

A major agribusiness exporter spearheaded the digitization of its Sustainable Rice Project, with a focus on Basmati paddy cultivation across regions in Haryana.

Collaborating with 32 farmer groups, comprising around 200 farmers, the project aimed to track 3000MT of Basmati paddy adhering to the standards laid down by the Sustainable Rice Platform.

The primary goal was to streamline the entire supply chain, leveraging the TraceX solutions, by digitizing cultivation practices, implementing sustainable practices, and optimizing resource utilization

Industry

Agribusiness

Region

Haryana, India

Use Case

Tracking of Sustainable Rice Cultivation practices

Features Used

Farmer profiling

Farm Mapping

Crop Master

Harvest Procurement

Post Harvest Processing

GRN and Sales

“We were able to connect our complete ecosystem by partnering with TraceX to implement a blockchain-powered digital agricultural platform. We were able to track data in structured forms as well as receive real-time updates on our farms, which really helped us in taking right decision at right time.”

Challenges

Addressing and handling multiple stakeholders in the Basmati value chain.

Manual record keeping systems.

Lack of digitization in the supply chain

Management of Crop Input Resources

Tracking real-time package of practices during crop production.

Monitoring and Tracking residue-free produce during sampling and procurement.

Time-consuming and cumbersome tasks for the project managers

Validating sustainable agriculture practices adopted.

In remote agricultural areas, connectivity is a challenge.

Streamlining procurement and process workflows is cumbersome and time consuming.

Lack of Real-time visibility in the supply chain.

Solutions Offered by TraceX

TraceX’s blockchain-powered traceability solution addresses these challenges by providing a single connected platform for the entire rice supply chain. Features include data collection, crop recommendations, digitization of activities, and tracking field implementation performance. The post-harvest solution streamlines both procurement and process workflows ensuring end to end traceability of the rice supply chain.

Pre-Harvest with Trace Gro:

Farmers utilize the Trace Gro mobile app to record crucial data on land preparation, seed selection, fertilizer application, and crop health monitoring.

Field supervisors leverage the platform to monitor and document activities throughout the growing season, capturing everything from soil testing to pest management.

Harvest and Procurement with Trace Pro:

Upon harvest, Trace Pro, the post-harvest module, seamlessly integrates with procurement processes.

Quality checks and batch IDs are assigned, linking the crop back to its origin farm and pre-harvest data.

Procurement agents use the mobile app to record details of each transaction, including farmer ID, batch ID, crop quality, quantity, and agreed-upon price.

Post-Harvest Processing and Logistics:

Through Trace Pro, processing steps like drying, cleaning, sorting, and milling are carefully documented, ensuring quality and compliance.

Warehousing and transportation are meticulously tracked, with QR codes enabling real-time visibility and preventing potential fraud.

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Key Takeaways

Collaboration with 32 farmer groups and approximately 200 farmers., leading to simplified transactions and increased trust.

Digitization of Basmati paddy cultivation practices across key regions with auditable data accessible in minutes, promoting transparency.

Three mandi agents identified for efficient procurement.

Achieved 94% compliance with Package-of-Practice across multiple clusters and farmers.

Faster follow-ups on field agent targets, enhancing productivity.

Efficient paddy sampling processes for MRL detection, resulting in smoother procurement.

3000 MT of Basmati paddy traced via unique batch IDs annually.

Impact

The use of traceability solutions for sustainable basmati rice production highlights the importance of incorporating sustainable practices in the production of agriculture commodities. The company’s commitment to sustainable production through the use of environmentally friendly methods such as reducing wate usage and adopting fair labor practices not only benefits the environment and the community but also enhances the quality of the product.

The implementation of blockchain traceability solutions promotes transparency and accountability throughout the supply chain ensuring the safety of the end product. These solutions help companies to balance profitability with social and environmental responsibility, contributing to a sustainable future.

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Transforming Basmati Rice Production with Traceability Solutions

About the Company

Industry

Region

Use Case

Features Used

Challenges

Solutions Offered by TraceX

Key Takeaways

Impact

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Company

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